On! Surfboards
Coding a responsive site from scratch.
Creating a better showcase for years of hard work and a dedicated user base, the challenge was to design and code a responsive site that would display the product better than before and increase orders at the same time. The main constraint was working within the limits of free stock photography and the business’ existing content.
The goal wasn’t just to build On! Surfboards, but to be able to take any existing shaper’s site and make something incredible.
Company
On! Surf
Product
Surfboard shaper
Industry
Online sales
Year
2014
Coding a responsive site from scratch.
Creating a better showcase for years of hard work and a dedicated user base, the challenge was to design and code a responsive site that would display the product better than before and increase orders at the same time. The main constraint was working within the limits of free stock photography and the business’ existing content.
The goal wasn’t just to build On! Surfboards, but to be able to take any existing shaper’s site and make something incredible.
Company
On! Surf
Product
Surfboard shaper
Industry
Online sales
Year
2014
Coding a responsive site from scratch.
Creating a better showcase for years of hard work and a dedicated user base, the challenge was to design and code a responsive site that would display the product better than before and increase orders at the same time. The main constraint was working within the limits of free stock photography and the business’ existing content.
The goal wasn’t just to build On! Surfboards, but to be able to take any existing shaper’s site and make something incredible.
Company
On! Surf
Product
Surfboard shaper
Industry
Online sales
Year
2014
With previous experience in product photography, existing images were edited to provide a consistent aesthetic. This set the groundwork to build stories and in-depth descriptions around each item and made it easier with web development.
